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- Your Offer Sucks — But We Can Fix It
Your Offer Sucks — But We Can Fix It
Let’s face it: most offers are mediocre at best.
An offer isn’t just what you’re selling — it’s the reason your clients can’t resist buying. And here’s the truth: client acquisition is 90% about having a killer offer.
To show you how it’s done, here’s a breakdown of seven business types with average offers, good offers, and game-changing offers. Plus, to practice what we preach, we’re sharing three irresistible offers of our own right in this newsletter.
Let’s dive in.
Commercial Cleaning
Average: "We'll make your office space shine."
Great: "Your office will shine — we guarantee it."
Irresistible: "Your office will shine, or you don’t pay. Plus, we disinfect every surface with hospital-grade solutions at no extra charge."
We help blue-collar businesses build offshore teams with pre-vetted candidates, fully-managed interviews, and seamless hiring—guaranteed to save you time, cut costs, and improve results, or we work for free.
HVAC Services
Average: "We’ll make your home comfortable."
Great: "Stay comfortable year-round — guaranteed."
Irresistible: "We’ll fix your heating or cooling issues in 24 hours, or you don’t pay. Plus, our work is backed by a 2-year performance guarantee."
We’ll build you a brand-new website for $0 down and just $250/month. Sleek, fast, and built to convert, or we’ll redesign it until you’re thrilled.
Pressure Washing
Average: "We’ll clean your driveway or deck."
Great: "Your home will look brand-new — we guarantee it."
Irresistible: "Your home’s exterior will look brand-new in a single afternoon, or the service is free. We’ll also provide a free follow-up cleaning in 6 months."
We’ll make 1,000 cold calls a week for your business, generating leads that keep your pipeline full. All for $2,000/month, backed by our promise: if you don’t see the value, we’ll extend your campaign for free.
Roofing
Average: "We’ll fix your roof."
Great: "Your roof will be repaired quickly and reliably — guaranteed."
Irresistible: "Your roof will be repaired in 48 hours, backed by a 10-year leak-proof guarantee. Plus, enjoy a free inspection every year for 3 years."
Which of these irresistible offers could transform YOUR business? Better yet, which of OUR three offers can help you grow right now?
Let’s make it happen.
John Plumstead
Bravo Company Digital
USMA '09 | OEF 10-11
bravocompanydigital.com
Veteran-Owned. Business-Focused. Results-Driven.